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In Process
Best Practices of Process Management: The Top Ten Principles (Part 4)
by Roger T. Burlton
Years of successful and not-so-successful process management experience have led
to a set of best practices -- a number of fundamental principles that must be honored
in order to optimize returns to the company, the delivery of business results to
customers, and to satisfy the needs of the organization's other stakeholders.
In this series, I outline the ten principles that underlie the methods of business
process operation and change. In this column, I discuss the fourth principle.
Principle 4: The Business Must Be Segmented Along Business Process Lines
to Synchronize Change
It's natural to view process as the prime segmentation strategy internal
to organizations and -- more and more frequently -- among organizations, since management
structures with overly-rigid planning mechanisms are too slow to respond. Seamless
cross-functional integration is mandatory.
Restructuring functional units alone won't do it. Only process can stake
the claim of achieving enterprise-wide integration because, by definition, a process
starts with the first triggering event that initiates action and doesn't end until
the results of value are delivered to the appropriate stakeholders. This event/outcome
pairing defines the processes that we have. All other structures should be
put in place solely to serve the full process and therefore to deliver added value
to stakeholders.
This strategy implies that, in deciding how to invest in change, prioritizing
along process lines is requisite. In identifying processes that need to be
renewed, start with the customers and consumers affected. These processes are
referred to as core processes. Look at the customer/consumer
life cycle and follow it through.
From the core processes, we can derive the processes that deliver guidance to
them (guiding processes) and those that deliver reusable enablers to them
(enabling processes). Guiding and enabling processes exist only to support
the business objectives that are the target of the core processes and should be assessed
in that way.
By segmenting the business along process-value added lines, we have a clear framework
for organizing and prioritizing change and for measuring the impact of our efforts
in terms that business executives can understand.
References
[1] Roger T. Burlton, "Best Practices of Process Management:
The Top Ten Principles (Part 1)," Business Rules Journal, Vol. 7,
No. 1 (Jan. 2006), URL: http://www.BRCommunity.com/a2006/b269.html
[2] Roger T. Burlton, "Best Practices of Process Management:
The Top Ten Principles (Part 2)," Business Rules Journal, Vol. 7,
No. 2 (Feb. 2006), URL: http://www.BRCommunity.com/a2006/b273.html
[3] Roger T. Burlton, "Best Practices of Process Management:
The Top Ten Principles (Part 3)," Business Rules Journal, Vol. 7,
No. 3 (Mar. 2006), URL: http://www.BRCommunity.com/a2006/b278.html
| standard citation for this article: |
| Roger T. Burlton, "Best Practices of Process Management: The Top
Ten Principles (Part 4)," Business Rules Journal, Vol. 7, No. 4
(Apr.. 2006), URL: http://www.BRCommunity.com/a2006/b285.html |
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